They say everyone is likely to have a living, breathing Doppelganger. Whether you believe that or not, this is for certain: if you’ve ever used the internet to do something as simple as create an email account or social media profile—like most of us have—then voila, you do have a Doppelganger! However, instead of an identical twin made of flesh and bone that may exist in the real world, it’s actually you that thrives in the digital one. What’s more, that version of you has a digital identity, and it’s worth more than you may think.